Experienced Full-Stack WordPress Developer with 12+ years of expertise in designing, developing, and maintaining high-performance, secure, and user-friendly WordPress websites. Proficient in both frontend technologies (HTML5, CSS3, Sass, JavaScript, jQuery) and backend development (custom themes, plugins, core PHP, and API integrations).
Profile
Passionate about creating impactful designs while optimizing for performance, and continuously staying updated with the latest technologies to deliver innovative solutions. Committed to collaborative teamwork, problem-solving, and delivering high-quality web experiences.
🌐 Building Websites:
I'm a web developer who enjoys creating websites that look great and are easy to use. From the front-end design to the behind-the-scenes technical stuff, I've got it covered.
📈 Making Businesses Shine Online:
I'm into digital marketing and SEO, which means I help businesses get noticed on the internet. It's all about showing off what makes a business awesome and getting more people to see it.
💡 Solving Problems:
As a solution consultant, I like figuring out how to solve problems for businesses. I believe in tailor-made strategies that bring success and growth.
🚀 Startup Journey:
I co-founded Awesong.in, a startup where we bring ideas to life. Being an entrepreneur is exciting, and our startup is all about creativity and innovation.
🎯 Getting Results with Ads:
I'm good at paid marketing, like online ads. Whether it's on search engines or social media, I know how to make sure businesses get the most out of their advertising.
Working Methodology
As a Full Stack Developer with over 10 years of experience, I have refined my approach to coding and WordPress development. My methodology includes:
Minimal Plugin Usage:
I prefer to avoid using plugins for small functionalities in WordPress, such as sliders, carousels, and pop-ups. Instead, I enjoy implementing these features with custom code using HTML, CSS, and JavaScript to ensure optimal performance and control.
Code Quality Improvement:
When working on a website, I assess the existing codebase first. If I find it lacking, I prioritize improving it before proceeding with my tasks, ensuring a solid foundation for further development.
Frontend Development:
I avoid relying on Bootstrap or other third-party libraries. Instead, I utilize Gridbox and Flexbox to achieve responsive layouts and design, allowing for greater customization and flexibility.
Custom SASS Functions:
To streamline my workflow, I have developed my own SASS functions that work seamlessly across all my projects. This eliminates the need for third-party UI libraries, enabling me to maintain a lean and efficient codebase.
Work Environment Preferences
Comfortable working remotely with a reliable internet connection and distraction-free workspace.
Flexible with work hours, willing to align with project needs and collaborate effectively with remote teams.
Technical Skills
Languages:
PHP, JavaScript, HTML, CSS, SQL
Frameworks & Tools:
WordPress (Custom Themes/Plugins), Vue.js, jQuery, Git, Tailwind CSS, Bootstrap
Database:
MySQL, Medoo PHP Library
API Integrations:
Google APIs, Payment Gateways, CRM systems (e.g., Microsoft Dynamics, Podium, GetResponse, MailChimp)
Version Control:
Git, BitBucket
SEO Best Practices:
Technical SEO, Performance Optimization, Mobile Optimization
Productivity Tools
Asana, Clickup, Jira, Google Suites
Experiences
House Buyers Of America, Tysons, VA, USA
Senior Full Stack Wordpress Developer
September 2024 - Current
Remote | Hourly Basis
- Contractual Developed and optimized multistep forms for improved user experience and data collection.
- Implemented partial form submission tracking to capture user data progressively.
- Integrated UTM parameters tracking to analyze marketing campaign effectiveness.
- Worked with Google Places and Maps API alongside Melissa API for location-based functionalities.
- Integrated Gravity Forms with advanced functionalities and Microsoft Dynamics CRM.
- Managed partial form submission by syncing cookies with CRM for seamless data tracking.
- Developed new WordPress API functions and integrated AJAX functionality to enhance site interactivity and performance.
Ascend Digital Experts, DE, United States
Full Stack Wordpress Developer
October 2019 - Current
Remote | Freelancer
- Developed 150+ custom websites for the roofing industry in the US on a contractual basis.
- Collaborated with an IT company to deliver these projects.
- Utilized Figma for website design, followed by handcrafted HTML/CSS conversion.
- Implemented dynamic text management via WordPress custom theme development, enabling easy content updates through the admin dashboard.
- Ensured website security, SEO optimization, and a seamless deployment process to launch each site effectively.
Disruptiv Media, London, UK
Senior Full Stack Wordpress Developer
May 2024 - August 2024
Remote | Full Time
- Contractual Managed four websites, ensuring consistent performance and functionality across all.
- Improved website optimization, enhancing speed, and user experience.
- Eliminated dependency on over 20 plugins by developing custom-coded solutions, improving site performance and security.
- Created custom functions to efficiently implement changes across thousands of pages.
- Focused on PageSpeed improvements to meet modern web performance standards.
- Documented website usage and custom functionalities for client reference and long-term maintainability.
Funasia, Ahmedabad, Gujarat, India
Senior Full Stack Developer and Project Manager
October 2018 - February 2024
In-House | Full Time
- Developed and managed over 40 websites, handling everything from initial planning to successful launch.
- Integrated live radio functionality with websites to provide a dynamic and engaging user experience.
- Managed a team of 10 people, overseeing project workflows and ensuring timely delivery of tasks.
- Collaborated with external consultants to develop innovative digital products.
- Built custom event management functionality for websites, enhancing site usability for event-driven businesses.
- Led the end-to-end web development process, ensuring high-quality results in a fast-paced environment.
- Led the development of user-friendly, high-performance websites that enhanced customer engagement and revenue.
- Directed digital marketing campaigns, including online advertising, to drive targeted traffic and improve brand visibility.
- Provided strategic planning and advice that contributed to company growth and digital presence.
- Balanced technical web development with creative marketing strategies, ensuring cohesive and effective online experiences.
- Excelled in a fast-paced environment, solving complex problems and adapting to changing business needs.
- Led cross-functional teams, promoting collaboration to deliver successful projects on time.
Awesong, Ahmedabad
Co-Founder
April 2014 - February 2024
In-House | Full Time
- This role made me the face and voice of the company.
- As the Co-Founder or CEO, my main concern was the company's highest well-being to ensure the team could accomplish goals.
- Established a long-term strategy for the company's growth.
- Secured the necessary resources (both human and financial) for sustainable development.
- Set the company culture and values to guide operations and decision-making.
- Maintained team morale and motivation throughout the journey.
- Adapted the role as the company grew and evolved from a scrappy startup to a complex organization.
Return On Web, Pune, Maharashtra, India
Web Developer
September 2014 - June 2015
In-House | Full Time
- Frontend Web Developer working on the Bootstrap framework to build websites from scratch.
- Engaged in client meetings for requirement gathering and project discussions.
Education
Bachelors in Technology (Computer Science)
Rajasthan Technical University, Jaipur
Intermediate
CBSE Board, Delhi
Projects
Awesong | Music Redefined
Website Development
Music and Artist Discovery Platform Awesong.in is an online platform where creative music of new and popular artists is made available to the large audience, who want different versions of their favourite songs. Awesong gives the chance to youngsters and new singers to showcase their talent. Their music can be reached to a larger audience. With more downloads they increase their confidence. They can get recognition in the music industry. At the same time, they face competition, so they try to make different types of music, as that particular song might be recorded by someone else. Thus, they use their creativity to make their song best and unique from others. Awesong provides all types of songs to the audience-Unplugged, Reprise, Mashup, Studio Version, Tributes and many more. Founded at 3rd April 2014 Currently More than 2 Lac Users per Month More than 10 Million Page views till now Managing team of 5 People Covered in different media. URL - www.awesong.in Collaborated Will All Top Institutions Among IIT, NIT, IIM as a Music Partner in their Cultural Fest
Funasia
Website Development
Radio and Local Community - funasia.net Led the development of Funasia's content-rich website from conceptualization to implementation, integrating multiple APIs seamlessly. Incorporated features such as live radio, podcast fetching, classifieds, and magazine sections, enhancing user engagement. Implemented API integrations for live radio and podcast players, enriching the user experience. Expanded website traffic by incorporating dynamic content modules, including the latest Bollywood news, trailers, local city updates, and live cricket scorecards, leveraging the Roanuz Cricket API.
Melbourne Varicose Veins
SEOWebsite Development
Revamped the Melbourne Varicose Veins website from custom HTML and CSS to a dynamic WordPress platform. Oversaw the seamless conversion process while developing a customised WordPress dashboard tailored to the client's needs. The transformation enhanced the website's functionality and user experience, optimising it for better engagement and accessibility.
Physical Education Foundation of India (NGO)
Website Development
Directed the transition of the Physical Education Foundation of India's website from a static HTML and CSS platform to a dynamic WordPress environment. Oversaw the conversion process and crafted a bespoke WordPress dashboard to meet the organisation's specific requirements. Implemented a comprehensive membership program, streamlining the certificate issuance and renewal processes for members. This transformation empowered the NGO with a more user-friendly website, facilitating efficient management of memberships and certificate procedures.